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Wyoming Department of Health

Sukle Advertising & Design partnered with Futuristic Films to produce and shoot a series of spots pleading to the smokers of Wyoming. The spots were shot on Canon 5DMkII HDSLR and off-lined at Futuristic. The spots were then color-graded at Crosspoint by Senior Colorist, Eric Anolin, in Baselight. Final Cut Pro conform and online edit was done by Luke Bishop. Peep the HD Goodness below. agency | Sukle color | Eric Anolin, Crosspoint finish edit | Luke Bishop, Crosspoint

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Victory “Fuel it”

[stream base=x:/www.crosspoint.com/wp-content/uploads/2010/02/ flv=Victory-Fuel-it.flv hd=Victory-Fuel-it.flv embed=false share=false width=450 height=253 dock=true controlbar=over bandwidth=high autostart=false /] Integer Group chose Post Modern, Coupe Studios and Crosspoint for the latest commercial for Victory Motorcycles. The footage was shot entirely on RED ONE at 4K. Jason Sedmak (Post Modern) cut on Avid Media Composer (using Metafuze to transcode the .r3d files to .mxf). Eric Anolin conformed the 4K .r3d files + AVID .aaf in Baselight. Crosspoint delivered 12-bit, 4k .dpx files, and Sedmak finished the spot in Autodesk Smoke. Coupe Studios composed the original music. edit/fx | Jason Sedmak, Post Modern color | Eric Anolin, Crosspoint original music | Coupe Studios

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Boston Market – Lunch for Lunch

Cameron Christopher Thomas Advertising recently recruited Walk the Line Films and Crosspoint to execute two new Boston Market spots. Walk the Line Films’ Director of Photography, Roger Sackett, shot all food footage on a Sony EX1 using a lens adapter to accommodate the use of film primes. The results are stunning and look remarkably close to film, at a fraction of the cost. From there, Crosspoint editor, Luke Bishop, integrated the Sony XDCAM with a graphical treatment created in Adobe After Effects and assembled the piece in Apple’s Final Cut Pro. The spots were then sent to colorist, Eric Anolin, to be graded in Filmlight’s Baselight ONE. The digital files effortlessly transferred between the two suites using XML and were conformed in Baselight for finishing in AVID DS. Donald Cosiglia added all the finishing touches, including 3D, to finish the spot. client | Boston Market agency | CCT Advertising production co | Walk the Line Films edit, graphics| Luke Bishop, Crosspoint color | Eric Anolin, Crosspoint finish edit, graphics | Donald Corsiglia, Crosspoint sound | Rocky Mountain Recorders

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Colorado Lottery Birth of a Ticket

Futuristic Films shot on 35mm film, transferred to HDCam SR at Lightpress. After the first day of rough cut, the creative process was at a standstill. Matt Struck set aside the storyboards and presented a completely different cut, that eventually became the final version with agency, production company and client input. It’s always good to hear a round of applause coming from the AVID suite!

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Crosspoint Announces the Addition of a Baselight ONE Colour Grading System

Crosspoint is announcing a complete HD workflow solution with the addition of a Sony HDCam SR deck and Filmlight’s Baselight ONE color grading system. Baselight completes a start-to-finish, non-linear, data-centric HD workflow at Crosspoint. The Baselight system allows you to grade SD, HD and 2K footage natively, and in real-time. The multi-node architecture developed by FilmLight allows for complex grades in unlimited layers, as well as the ability to compare multiple projects at the same time. With the complete HD workflow solution we can ensure top quality final products quicker and on budget. Crosspoint’s colorist, ERIC ANOLIN, added: “Dedicated color grading has been the missing piece of the HD puzzle not only at Crosspoint, but in the entire region. Our clients were also demanding a broader tool set, with limitless creative options; a working environment on par with the west coast post houses. FilmLight’s Baselight was the obvious choice.” The Baselight system adds to Crosspoint’s wide range of resources. They have already had the opportunity to work on some amazing projects with Baselight and it has proven itself every step of the way. Please contact the General Manager, Kim Croy, at 303-233-2700 or KimC@crosspoint.com, to set up a demo for […]

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